{"id":9047,"date":"2021-11-30T10:54:48","date_gmt":"2021-11-30T09:54:48","guid":{"rendered":"https:\/\/www.myagileprivacy.com\/how-to-install-linkedins-gdpr-compliant-pixel\/"},"modified":"2026-01-02T15:10:55","modified_gmt":"2026-01-02T14:10:55","slug":"how-to-install-linkedins-gdpr-compliant-pixel","status":"publish","type":"post","link":"https:\/\/www.myagileprivacy.com\/en\/how-to-install-linkedins-gdpr-compliant-pixel\/","title":{"rendered":"How to install LinkedIn's GDPR-compliant Pixel"},"content":{"rendered":"<p>The LinkedIn Pixel allows you to track user behavior such as page views and conversions on your website, transmitting this data to LinkedIn. With the data collected, you can create custom audiences, run remarketing campaigns, and refine your campaign targeting.<br \/>\nBecause these activities fall under regulations like GDPR and the cookie law, you must obtain explicit user consent.<\/p>\n<p>In this article, you'll learn how to <strong>ensure GDPR compliance for the LinkedIn Pixel<\/strong> using the My Agile Privacy<sup>\u00ae<\/sup> WordPress plugin. Here\u2019s how to proceed:<\/p>\n<h2>Solution 1 \u2013 Automatic Scan<\/h2>\n<p>You can use the advanced \"Cookie Shield\" feature to automatically detect the LinkedIn Pixel.<br \/>\nSet the Shield to \"Learning\" mode and browse the pages of your site\u2014your privacy-compliant configuration will be ready automatically.<br \/>\nManual configuration is also available if you prefer.<\/p>\n<h2>Solution 2 \u2013 Manual Configuration<\/h2>\n<h3>Part 1 \u2013 Get Your LinkedIn Pixel Code<\/h3>\n<p>First, locate the LinkedIn Pixel code you want to install on your website.<br \/>\nIt will look similar to this:<br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-4572 size-full\" src=\"https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/pixel_linkedin-1.jpg\" alt=\"linkedin pixel code\" width=\"1920\" height=\"666\" srcset=\"https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/pixel_linkedin-1.jpg 1920w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/pixel_linkedin-1-300x104.jpg 300w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/pixel_linkedin-1-1024x355.jpg 1024w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/pixel_linkedin-1-768x266.jpg 768w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/pixel_linkedin-1-1536x533.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<h3>Part 2 \u2013 Add the LinkedIn Pixel Cookie in My Agile Privacy<sup>\u00ae<\/sup><\/h3>\n<p>In your WordPress admin panel, go to <em>My Agile Privacy<sup>\u00ae<\/sup> \u2192 Cookie List<\/em> from the left menu.<br \/>\nHere you'll see a list of cookies imported during plugin installation. By default, all cookies are in draft status\u2014publish only those relevant to your website.<br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-9467 size-full\" src=\"https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookielist-en.jpg\" alt=\"cookie list\" width=\"1000\" height=\"303\" srcset=\"https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookielist-en.jpg 1000w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookielist-en-300x91.jpg 300w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookielist-en-768x233.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><br \/>\nThe Cookie List displays columns for:<\/p>\n<ul>\n<li><em>Cookie Name<\/em>: The name of the cookie<\/li>\n<li><em>Is Necessary<\/em>: Indicates whether the cookie is essential for navigation. If disabling the cookie breaks your site, it's marked as essential. This is pre-filled in the details.<\/li>\n<li><em>Auto Update<\/em>: Shows if the cookie reference text is auto-updated for GDPR compliance. If set to \"yes,\" the plugin updates the texts automatically.<\/li>\n<li><em>Tails<\/em>: Shows a preview of the code associated with each cookie\u2014helpful for integrations like LinkedIn Pixel.<\/li>\n<\/ul>\n<p>To add the LinkedIn Pixel, look for \"LinkedIn Ads\" in the list and click on it.<br \/>\nThe detail page shows pre-filled informational text and two empty fields where the code can be inserted.<br \/>\nThis text will appear in your cookie policy and, if \"Allow Automatic Update\" is enabled, will stay up to date automatically.<br \/>\nBelow, choose the \"Type of Installation\" (Javascript and Noscript, or Raw). Keep \"Javascript-noscript code\" selected; you'll then see two input fields:<\/p>\n<ul>\n<li><em>Javascript Activation Code<\/em> \u2013 paste the main LinkedIn Pixel code here<\/li>\n<li><em>NoScript code<\/em> \u2013 enter the NoScript code if required<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-9477 size-full\" src=\"https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookie-script-code2-en.jpg\" alt=\"code entry in the cookie options\" width=\"1000\" height=\"451\" srcset=\"https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookie-script-code2-en.jpg 1000w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookie-script-code2-en-300x135.jpg 300w, https:\/\/www.myagileprivacy.com\/wp-content\/uploads\/2021\/11\/cookie-script-code2-en-768x346.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h3>Part 3 \u2013 Enter the LinkedIn Pixel Code<\/h3>\n<p>Copy the LinkedIn Pixel code you previously obtained and paste it into the appropriate fields (as shown above).<br \/>\n<strong>Important:<\/strong> Do not include the <code class=\"\" data-line=\"\">&lt;script&gt;<\/code> and <code class=\"\" data-line=\"\">&lt;\/script&gt;<\/code> tags or the <code class=\"\" data-line=\"\">&lt;noscript&gt;<\/code> and <code class=\"\" data-line=\"\">&lt;\/noscript&gt;<\/code> tags when entering the code.<br \/>\nRemember to save and publish the cookie by pressing the blue \"Publish\" button in the upper right corner.<\/p>\n<h2>Final Step \u2013 Verifying Operation<\/h2>\n<p>To confirm proper installation, you can use tools provided by LinkedIn or Google to check the Pixel, or contact support if you need help.<br \/>\nWhen browsing any page on your website, you'll see that the LinkedIn Pixel remains inactive until the user explicitly consents to cookie installation.<br \/>\nConsent can be granted by clicking \"I agree\" on the cookie acceptance bar or by enabling the LinkedIn cookie in the \"Customize\" section.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The LinkedIn Pixel allows you to track user behavior such as page views and conversions on your website, transmitting this data to LinkedIn. With the data collected, you can create custom audiences, run remarketing campaigns, and refine your campaign targeting. Because these activities fall under regulations like GDPR and the cookie law, you must obtain [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8682,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33],"tags":[34],"class_list":["post-9047","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cookies","tag-premium"],"acf":{"visibilita_box_autore":false,"autore_associato":null,"elenco_faq_articolo":null,"url_esterno":"","titolo":"LinkedIn pixel"},"_links":{"self":[{"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/posts\/9047","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/comments?post=9047"}],"version-history":[{"count":9,"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/posts\/9047\/revisions"}],"predecessor-version":[{"id":15172,"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/posts\/9047\/revisions\/15172"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/media\/8682"}],"wp:attachment":[{"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/media?parent=9047"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/categories?post=9047"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myagileprivacy.com\/en\/wp-json\/wp\/v2\/tags?post=9047"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}